Prototyping for the Planet

Samuel Huber ->

Strategy Director, Goodpatch
Session Type
12:00 – 12:30
80% of future emissions are already designated in the design phase. As designers, we must evolve our practices to not only create value for humans but also for the planet we live on. But how can you empower your organization to turn abstract strategic goals into lived practice at the product level? We need to move from egoism to ecosystems. In this talk, we explore how planet centric design enables people of all kinds to recalibrate the way they work to foreground stakeholders that have been previously underserved. We discuss how prototyping provides a shared language that can help us to solve wicked problems like climate change. Along with the four defining movements of planet centric design, we discover how we can get our own organizations to take an active role in the sustainability transformation.