Gamification expert &
Founder of Perkio

Melinda Jacobs is a gamification expert, tech entrepreneur and N7 paragon. She’s a geeky nerd who found a way to combine her love of games and her fascination with people’s behavior into an award-winning expertise. As the founder of the digital experience agency Subatomic, she’s helped companies and organizations develop interactive experiences that change behavior through play, games, and gamification for over 10 years.

Her current role is as a founder and co-CEO of Perkio where she’s on a mission to improve the way we approach company culture & wellbeing in organizations.

She routinely gives talks around the world on playful design, behavioral science, and technology ethics.